Performance Marketer

Job Overview: Drive results. Break barriers. Own the game. Be our next Performance Marketing Pro. We are seeking a highly motivated and results-driven Performance Marketer to oversee our digital marketing campaigns and drive growth. The ideal candidate will have a strong analytical mindset, excellent knowledge of performance marketing platforms, and the ability to execute data-driven campaigns. Company Description MaSs is a forward-thinking digital marketing agency in Kochi, focusing on programmatic growth strategies that align marketing efforts with sales objectives. We prioritize data-driven insights and adaptive campaign optimization to drive sustainable expansion and maximize ROI for our clients. Key Responsibilities: • Plan, execute, and optimize end to end performance marketing campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn, and others. • Analyze campaign performance metrics and create actionable insights for continuous improvement. • Manage budgets efficiently to maximize ROI and meet KPIs. • Conduct A/B testing on creatives, landing pages, and ad formats to enhance performance. • Stay updated with the latest trends and innovations in digital advertising. • Collaborate with the creative, SEO, and content teams to align campaigns with business objectives. • Develop reports and dashboards to track campaign effectiveness and present findings to stakeholders. Required Skills and Competencies: • Having worked in a Agency Environment • Expertise in platforms like Google Ads, Meta (Facebook/Instagram) Ads Manager, LinkedIn Ads, and others. • Strong analytical skills and proficiency in tools like Google Analytics, Data Studio, and Excel. • A growth mindset with a go getter attitude, someone who thrives in a startup environment and is eager to take ownership. • Ability to adapt quickly to changes and pivot strategies when needed. • Excellent communication and interpersonal skills to work effectively in a collaborative setting. • Interact with clients, address their digital marketing related queries, and provide strategic solutions to their problems. Experience and Qualifications: • 3-5 years of proven experience in digital marketing and running successful digital ad campaigns. • Experience with EdTech and Real Estate campaigns will be an added advantage. • Experience with e-commerce, SaaS, or agency performance campaigns. • Certification in Google Ads, Meta Blueprint, or similar platforms. • Knowledge of conversion rate optimization (CRO) and funnel analysis. Why Join Us: • Lead High-Impact Creative Projects • A Truly Collaborative and Dynamic Work Environment • Recognition That Actually Matters • Competitive Pay & Performance Bonuses • Flexible Work Hours That Work for You Marketing as Sales support Pvt Ltd is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.